Internal optimization of a blog from the point of view of SEO has paramount value for:

• Final place in search delivery, and, means, quantities of the traffic from search engines;
• Estimations of quality of your resource;
• "пузомерочных" indicators, especially for internal pages...

All these parameters, and finally and others, indirectly depending from set forth above, for example, the size of the income of sales of your products, incomes of sale of references, and many other things depend on internal optimization of a blog.

Let's consider what receptions it is possible to reach the best internal optimization of a blog from position SEO (the factors, concerning SMO-optimization, we considered earlier).

1. Теги title, description, keywords.

So, the first, on what it is necessary to pay attention, it теги title and description. Any page of a blog should contain page heading (in теге title try to register no more than 60 symbols) and the short description (тег description - no more than 150 symbols), in these тегах is desirable presence (once, differently in 90 % of cases search) keywords; it is desirable to reduce to a minimum "aquosity" (words "best", "most", "super" etc.); to register contained these тегов capital letters it is extremely unrecommended. желательно свести к минимуму "водянистость" (слова "лучший", "самый", "супер" и т.д.); прописывать содержимое этих тегов заглавными буквами крайне нерекомендовано.

Value тега keywords is ignored recently by searchers, but with a view of its competent marking nevertheless it is expedient to register, having specified in it the most significant keywords (no more than 250 symbols).

It is realized прописывание the data метатегов in a blog by means of plug-ins "All in One SEO Pack" or "Platinum Seo Pack". My choice has initially fallen on the second variant, but later, in comparison with the first, I became the adherent of a plug-in "All in One SEO Pack" (it has simply seemed to me more conveniently).

2. The page content should be absolutely unique!

For use completely not unique content your site can be with ease пессимизирован in search delivery, and even in general забанен search engines. Here, as a special case, I will carry and badly made рерайт another's articles "quickly".

3. If you struggle for high positions in search delivery, we will tell for hit in the Top 20 on кейворду with high frequency of inquiry (we will tell, from 200-300 thousand a month) it is necessary to analyse a content of a page about definition of density and relevance of keywords. Take, for example, the same program Meta Tuner and analyse weight of a key phrase both on the, and on pages of the competitors taking the first positions in the Top 10. Let "the weight кейворда" at the competitor is equal 3,3 %, - make at itself of 3,5 %! Only be not overzealous, don't pass a boundary in 5-7 %! It is the idle time, the main thing, very effective way to make the way to top is material незатратный and... на предмет определения плотности и релевантности ключевых слов. Возьмите, к примеру, ту же программу Meta Tuner и проанализируйте вес ключевой фразы как на своей, так и на страницах конкурентов, занимающих первые позиции в Топ 10. Пусть "вес кейворда" у конкурента равен 3,3%, - сделайте у себя 3,5%! Только не переусердствуйте, не переходите рубеж в 5-7%! Это самый простой, материально незатратный и, главное, очень эффективный способ пробиться к вершине...

Frequently easily it was possible to me to bypass высокопиаристые sites with a heap of the bought references by high-frequency inquiries (over 1 million a month) and even to take of the first position in the same Yandex on one only content SE-optimization!

4. For increase in weight of a key phrase it is possible to conclude it in тег H1, having registered it тегу the style through CSS, but to use тег H1 it is necessary no more than two times on page!, прописав этому тегу свой стиль через CSS, но употреблять тег H1 нужно не более двух раз на странице!

5. Перелинковывайте internal pages, using plug-in Related Posts or its analog. It will give weight to all pages - not only internal, but also main. или его аналог. Это придаст вес всем страницам - не только внутренним, но и главной.

By the way that Related Posts - one of the most useful and significant plug-ins for the blogger. Besides SEO, it perfectly works and on SMO, suggesting the visitor to be late on a blog, having paid its attention and to other your posts if the basic post hasn't caused in it interest.

Last statement involves one more pleasant, truth, already indirectly, property of plug-in Related Posts: that fact, what the visitor is late on your blog longer, notices Google (remember, we spoke about tools for web designers from Google?)... Duration of stay of the visitor on a blog - the major criterion of quality! As consequence, quality of your blog in the opinion of Google increases and from here it is possible to count on dividends both in the form of improvement of positions, and in the form of more appreciation (I mean PR).)... Длительность пребывания посетителя на блоге - важнейший критерий качества! Как следствие, качество Вашего блога в глазах Гугля возрастает и отсюда можно рассчитывать на дивиденды как в виде улучшения позиций, так и в виде более высокой оценки (имею ввиду PR).

6. Time we have lifted a theme of tools for web designers from Google, thereupon I will add what to follow recommendations of this dear searcher employment rather and rather useful to the web designer. I think, I "will not peddle old stuff", having told that it is necessary to watch recommendations Google and in due time to rectify such errors, as duplicated headings, short descriptions etc. Думаю, "не открою Америку", сказав, что нужно следить за рекомендациями Google и своевременно исправлять такие ошибки, как дублирующиеся заголовки, короткие описания и т.д.

7. Besides that you, I hope, already use plug-in Related Posts the recommendation won't do in the text of the reference to other (internal) pages of your blog superfluous. лишней.

8. And here with proceeding references from your blog carefully! Especially it concerns not thematic proceeding direct references is can negatively affect a blog. To refer to other resources in a post theme, on the contrary, happens it is useful, if it is respected by people (and, as a rule, simultaneously and searchers) a resource.! Особенно это касается нетематических исходящих прямых ссылок - это может негативно сказаться на блоге. Ссылаться же на другие ресурсы в тему поста, наоборот, бывает полезно, если это уважаемый людьми (а, как правило, одновременно и поисковиками) ресурс.

By the way, many for themselves decide not to refer in general to the resources having zero indicators, or having some pages in an index in hope not to run on забаненный or the poor-quality site, is a fear I consider proved. To risk the reputation it is impossible!

You already, probably, have defined the proceeding references?

9. A validity. This parameter can't be dismissed, even in spite of the fact that many online services checking on a validity a code of any page interesting us, frequently give out errors. But code gross blunders if those at you are present, you necessarily will see.. Этот параметр нельзя сбрасывать со счетов, даже несмотря на то, что многие онлайн-сервисы, проверяющие на валидность код любой интересующей нас страницы, зачастую сами выдают ошибки. Но грубые ошибки кода, если таковые у Вас присутствуют, Вы обязательно увидите.

10. Anchors on other pages of a blog do relevant to these pages. Change sample "Home" or even "Main" etc. on relevant your blog. Try not to refer to pages an irrelevant anchor, it is wrong, but, alas, very often meets.... Изменяйте шаблонные "Home" или даже "Главная" и т.д. на релевантные Вашему блогу. Старайтесь не ссылаться на странички нерелевантным анкором, - это неправильно, но, увы, очень часто встречается...

11. If put in a post a picture, - flavor it тегами title and alt it is desirable corresponding to true (instead of keywords and phrases as it happens... Now it any more doesn't pass, as earlier!) also try, that the text surrounding a picture was relevant specified тегам., - сдобрите ее тегами title и alt желательно соответствующими истине (а не ключевыми словами и фразами, как это бывает... сейчас это уже не проходит, как раньше!) и старайтесь, чтобы окружающий картинку текст был релевантен указанным тегам.

Also it is necessary to register references, including тег title. If use a plug-in (J) ExR for certain noticed in its options point: "If it is primary in the reference isn't present to add - title"... And it with an ulterior motive. "Если изначально в ссылке нет, то добавить - title"... и это неспроста.

12. Choosing any template of a theme for a blog preference it is better to give to where the basic content of a page will settle down more close to its beginning. Searchers it is easier and more correct проиндексируют such page and will give it preference at a choice among the similar.. Поисковики легче и корректнее проиндексируют такую страницу и отдадут ей предпочтение при выборе среди подобных.

13. If on page there is to not thematic basic idea a content (advertizing, counters, banners) they are better for closing for indexation тегами noindex and nofollow..

14. Use a sitemap (plug-in Google XML Sitemaps) and a file robots.txt. (плагин Google XML Sitemaps) и файл robots.txt.

Probably, I also have lost sight of something by preparation of this article "Internal optimization of a blog from the point of view of SEO", for what I ask not to judge strictly, after all anyhow theme SEO is huge also all aspects not to capture at once. But the given material anyway should help to optimize a blog from within (we now don't speak about external optimization of a blog where such parameters as correctly made anchors of references entering on your blog from other resources enter, etc.)

By the way, if you have a static site these recommendations to the full will help to optimize and it under search engines. Here only in this case it is not necessary to pay attention to the information on plug-ins...

I ask not to consider this article as the ultimate truth, - I only would like to collect together and somehow to structure the supervision, and that from this it has turned out - to judge to you!

P.S.: in practice in each specific case application of the given methods, certainly, helps, but in different degree. And it depends on much, for example, from высококонкурентности inquiry, properties of separately taken niche etc. А зависит это от многого, например, от высококонкурентности запроса, свойств отдельно взятой ниши и т.д.

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